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Everyone knows a place with real fire can't me named McDonald's. So we enlisted the world to change this historical wrong, at least on Google Maps. Goodbye McDonald's island. Hello Whopper Island.

Football clubs in Brazil are in a sad economic state. The situation led to the addition of dozens of sponsors to their sacred club kits. Some Premier league teams have 20 logos in their jerseys. So to launch our new Washing Machines we too turned to a sponsorship deal. We call it Consul Clean Sponsorship.

It’s the Super Bowl. It’s the Jeep Wrangler. It’s not a manifesto.

Almost 70% of kids are dropping out of sports by the age of 11. To launch Project Play 2020 in partnership with The Aspen Institute, we did the unthinkable: we brought a nine-year-old to live tv and let him announce the reasons for his retirement from sports.

As Progressive expands its business into Home Insurance, we found a particularly disturbing insight: yes, you slowly turn into your parents when you become a homeowner. Sorry you can’t stop your parentomorphis, but at least you can save when you bundle your home and auto insurance. You’re welcome.

We transformed the biggest food delivery app into the biggest football streaming app in Brazil, broadcasting every game of the FIFA Women's World Cup for free.

Grown up daughters and sons out there insist on staying on their parents car insurance. That alone can drive the cost up 60%. Which brings us to what dads really want this father’s day.

If you are into motorcycles, you know that when you are on your bike, you and your bike become one and the same. Meet Motour. Half man. Half bike. One hundred percent protected by Progressive.

On 4/20, the unofficial yet official day to smoke weed, we made sure that Carl’s Jr would be the talk of the burger town.

According to the UN, home is the most dangerous place for women.

And finances are the main reason they can’t just leave.

During the Domestic Violence Awareness Month, Santander Bank launched a micro-lending program for survivors that includes credit-building opportunities as well as access to financial literacy resources.

The “In Someone Else’s Shoes” immersive exhibit placed at The Oculus in New York, spotlights the financial hardship of an abusive home.

A stand alone house that gives guests a glimpse into systemic and structural factors that enable a domestic violence situation and make it difficult to espace.

Find your new job. Fast.

There's a humanitarian crises happening in the heart of the Amazon. Illegal Gold mining cartels are killing the Yanomami people and destroying their protected land. Brazil and the world don't know that and the government isn't acting.

WCFF is a film festival focused on the conservation of nature and the environment. With no media dollars to promote them, we needed to create something that would be shared and talked about. And so we did.

Hello Optimism

2020 was a horrible year. It was also the year I became a dad, and for sure the happiest year of my life. It was the year Carter’s was by far the most present brand in my life. With my daughter in mind, with all of the emotions of 2020, with all but optimism, I wrote this film for Carter’s.

In 2019, to celebrate 100 years of Bauhaus, Leica created the Leica CL “100 Jahre Bauhaus” limited edition. To launch it, a series of studies were made, using geometric shapes from the camera’s composition. Each study was influenced by the techniques and theories conducted through workshops and classes by Bauhaus.

Between launching Comedy Central in South America and Re-launching VH1 in North America, a lot of really weird work got made.

With 3D printers, getting a gun could be as easy as downloading it. A gun can be created on the spot. At home, at a public library, in school.

What is a film if not a way to have you see things through other people’s eyes? In a year of so much division and disagreement, we brought a simple message to the streets of NYC: see yourself in others. An invitation to embrace empathy and seek for similarities instead of differences.

Built like tanks. With more airbags than you can count. Land Rovers will make sure you always feels safe inside.

Red Cross works by assisting people providing relief and hope on natural disasters, armed conflicts, social outbreaks, refugees, climate change, among many others. When many run away, the Red Cross runs towards where help is needed.

The Cannes Lions Festival of Creativity created a series called "Progress through Creativity" where they made short documentaries about people's careers. The first episode was about me.